Social engineering is a discipline in social science that refers to efforts to influence popular attitudes and social behaviors on a large scale, whether by governments, media or private groups. Social Engineering can also be understood philosophically as a deterministic phenomenon. As Dr. R. D. Ingthorsson alluded to, a human being is a biological creature from birth but is from then on shaped as a person through social influences (upbringing/socialisation) and is in that sense a social construction.
A social engineer is one who tries to influence popular attitudes, social behaviors, and resource management on a large scale. Social engineering is the application of the scientific method for social concern. Social engineers use the methods of science to analyze and understand social systems, so as to arrive at appropriate decisions as scientists, and not as politicians. In the political arena, the counterpart of social engineering is political engineering.
Decision-making can affect the safety and survival of literally billions of people. As expressed by German sociologist Ferdinand Tönnies in his study The Present Problems of Social Structure, society can no longer operate successfully using outmoded methods of social management. To achieve the best outcomes, all conclusions and decisions must use the most advanced techniques and include reliable statistical data, which can be applied to a social system. In other words, social engineering is a data-based scientific system used to develop a sustainable design so as to achieve the intelligent management of Earth’s resources with the highest levels of freedom, prosperity, and happiness within a population.
For various reasons, the term has been imbued with negative connotations. However, virtually all law and governance has the effect of seeking to change behavior and could be considered "social engineering" to some extent. Prohibitions on murder, rape, suicide and littering are all policies aimed at discouraging undesirable behaviors. In British and Canadian jurisprudence, changing public attitudes about a behaviour is accepted as one of the key functions of laws prohibiting it. Governments also influence behavior more subtly through incentives and disincentives built into economic policy and tax policy, for instance, and have done so for centuries.
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Leon, Festinger, Henry, W, Riecken, and, Stanley, Schachter
